Beauty of JoseonGlow Serum Propolis + Niacinamide

This is a decent skin serum, perfect for sensitive skin. However, if you have combination or oily skin, use a small amount, otherwise it will be greasy.

I've already used up the entire bottle and will definitely be ordering another one – it moisturizes and soothes the skin beautifully. It has a thicker consistency, which I really like!

After the first use, I noticed a difference in my face. I have rosacea, prone to breakouts and other imperfections. My face became more radiant, and the scars from the inflammation were definitely lighter. I recommend it! I will buy it again ❤️

It moisturizes, smooths, and soothes. The consistency is sticky, but it sinks in quickly, leaving your face feeling lightly lifted. Great under foundation or on its own.

This serum gives a glowing effect and moisturizes. I recommend it.

This is my discovery of the year! The Beauty of Joseon serum is a real game-changer in my skincare routine. I love it because it's completely fragrance-free—no irritating notes. The consistency is perfectly balanced—neither watery nor too thick, so the serum doesn't run or get wasted during application. What impresses most is its rapid absorption—it only takes a moment for the product to fully integrate into the skin, leaving no greasy residue. This means I can easily move on to the next steps in my skincare routine or makeup. After use, my skin feels soothed, soft, and simply healthy-looking. Honestly? I know there's a lot of hype in the skincare world, but this serum really does the job—quietly, effectively, and with style. I return to it regularly and recommend it to anyone looking for quality without unnecessary show.

I've tried many serums with niacinamide in different concentrations but I always end up coming back to this one. As someone with sensitive, acne-prone skin, I appreciate that the serum is anti-inflammatory but also soothing! The anti-inflammatory effect really works - during the day I notice a red rash on my face, I apply the serum in the evening and in the morning the rash is smaller and less inflamed. This serum is simply a must have for acne-prone skin.

This serum brightened my skin, helped with acne, and I even see some pretty big changes. I definitely recommend it :)

It makes the skin glow nicely, but it's a bit sticky

Great, I'll buy it again and again!